Managing effective communication with your audience is essential for any organization, and drip campaigns are a powerful tool for achieving this. In this article, we'll guide you through the process of editing and managing both your individual emails and the overall structure of your drip campaigns. Whether you’re fine-tuning your message or adjusting your campaign strategy, this comprehensive guide will help you optimize your email marketing efforts for maximum impact.
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Get to Your Drip Campaigns Account
From the Pages screen, hover your mouse over Email Center in the top menu bar
Select Drip Campaigns from the dropdown
View, Edit, Send a Test, or Delete an Email
NOTE: While an email in the sequence has a status of "Scheduled," you can view, edit, send a test and delete the message. But once an email is sent, you are no longer able to send a test, make edits or stop the email from sending.
Warning: Deleting an email from your drip campaign sequence cannot be undone. So proceed with caution.
From the Drip Campaigns page, click the eye icon on the campaign for which you want to manage the emails
On this page, you can click any of the following icons:
The Pencil icon allows you to edit the email
The eye icon allows you to view the email
The envelope icon allows you to send a test email
The trash can icon allows you to delete the email from the sequence
A few tips to consider when reviewing a test email
Double check the spelling
Make sure any images display correctly
Reply to the email to ensure the reply-to email address is correct
Click on all website links to make sure they go to the right webpage
If you have included a link to a file make sure the file downloads correctly
Track How Many Have Interacted with Your Campaign
If you choose to track registrations, the results are displayed in near real-time as your recipients interact with your emails and register for your event. Here is how to view this information:
From the Pages screen, hover your mouse over Email Center in the top menu bar
Select Drip Campaigns from the dropdown
From the Drip Campaigns page, click the eye icon on the campaign you want to track
Find the desired information
Recipients: This lists the number of people who were sent the email
Clicks: This tracks the number of unique recipients who click in the email at least once
Registrants: This tracks the total number of registrations purchased by all registrants before the next email is sent.
Sales: This tracks the total amount of orders made by all recipients before the next email is sent. This includes any add-ons and fees paid by the customer but does not include Purchase Protection (if enabled)
Pro Tip: With Drip Campaigns, any recipients who register for your event after receiving your email will be removing from any future emails in the sequence. For this reason, the number of recipients will likely drop as your email sequence progresses.
Note: Registrations and Sales calculations are based on the billing email address entered. These Registrations and Sales fields will update if the billing email entered in a registration matches the email address in your drip campaign.
Refunds automatically change the registration count and revenue totals. The Registrations and Sales totals include Completed, Pending Offline, Pending Final, Waitlisted, and Pre-Registration statuses.
Edit a Drip Campaign
Note: You can only edit a Drip Campaign before it is published. Once your drip campaign is published, you are no longer able to edit the campaign, but you can still edit the emails that have not yet sent within the campaign. If you would like to edit the emails within your Drip Campaign, click here.
From the Drip Campaigns page, click the pencil icon on the campaign for which you want to manage the emails
Edit the desired details
Click Save
Delete a Drip Campaign
Note: A drip campaign can only be deleted if none of the emails have sent. Once an emails has sent from a campaign, the entire campaign can no longer be deleted. If at least one email has sent, we recommend stopping the remaining emails instead. Click here to learn how to stop your drip campaign.
From the Drip Campaigns page, click the trash can icon on the campaign for which you want to manage the emails
Select the checkbox to confirm that you would like to delete the drip campaign
Click Delete Drip Campaign
Stop a Drip Campaign
Note: Typically, we recommend editing or deleting an individual email instead of stopping the entire campaign. Click here to learn how to do so. Stopping a drip campaign will stop any upcoming emails from sending, and will remove any scheduled dates. Stopping a campaign cannot be undone.
When a drip campaign is stopped, the email and drip campaign content will still be accessible.
From the Drip Campaigns page, click the eye icon on the campaign for which you want to manage the emails
Click Stop Drip Campaigns in the top right corner
Select the checkbox to confirm that you would like to stop the entire campaign
Click Stop Drip Campaign
FAQs
Does RegFox charge for any bounced emails?
Does RegFox charge for any bounced emails?
Yes, RegFox charges $0.02 per email that is sent, regardless of if it bounces.
If someone unsubscribes on an email automation, does it remove this email from all future marketing for that account, or only remove them from this specific automation?
If someone unsubscribes on an email automation, does it remove this email from all future marketing for that account, or only remove them from this specific automation?
If someone unsubscribes on an email automation, it will unsubscribe them from all future email blasts and drip campaigns from your account, but will not remove them from email confirmations from future events.
How do I cancel my Drip Campaigns plan?
How do I cancel my Drip Campaigns plan?
NOTE: Canceling your drip campaigns plan will stop any active campaigns, and will cancel all upcoming emails within those campaign. You can restart your Drip Campaigns plan anytime, but you cannot restart a stopped campaign.
You will be able to view created drip campaigns and emails, but will lose the ability to edit, schedule or send any emails. You will also no longer receive $9/month invoices for campaigns.
From the Pages screen, hover your mouse over Email Center in the top menu bar
Select Drip Campaigns from the dropdown
Select View Drip Campaigns Plan on the left-hand side
Click Cancel Drip Campaigns
Select the checkbox confirming that you want to cancel your automations plan
Click Cancel Drip Campaigns Plan